Under the project call issued by the State Government of North Rhine-Westphalia, economic resilience in the retail sector is to be strengthened.
The State Government's objective is to support stationary retail through innovative and digital measures.
With funding of 90% and a maximum amount of €12,000, funds are available to entrepreneurs and businesses to support (consulting) services for the initial deployment or expansion of digital technologies, as well as project-related material expenses.
The application for a potential grant and further information are available on the following website:
https://www.ptj.de/forschungsfoerderung/digitaler-einzelhandel/sonderprogramm2020
Please note that the submission deadline ends on 15 September 2020.
Frequently asked questions
Frequently asked questions
Who is eligible for funding under the NRW special programme for digitalisation in retail?
Brick-and-mortar retail businesses in North Rhine-Westphalia are eligible. The aim of the NRW state government's project call is to strengthen economic resilience in the retail sector and to support stationary retail through innovative and digital measures.
How much funding is available under the NRW program for digital retail?
The funding rate is 90% of eligible expenses. The maximum grant is capped at EUR 12,000.
Which expenses are eligible for funding under the Sonderprogramm Digitaler Einzelhandel NRW (Special Programme for Digital Retail NRW)?
Eligible expenses include consulting services for the initial implementation or expansion of digital technologies in retail. In addition, project-related material expenses can also be subsidised.
What was the application deadline for the NRW special program Digital Retail 2020?
The application deadline was 15 September 2020. Applications could be submitted to Projektträger Jülich (PtJ).